IPC design is the main element in the organization of the visual identity of the new Group and of its related companies. It evokes the valuis already expressed in the logo, such as transparency, cleanliness, circular form, naturalness.
But IPC design means much more than a good looking product: it is realized in perfect agreement with the people in charge of its technical contents, of the industrialization of the product and of the procurement of its parts. It is seen from the point of view of the product maintenance, ergonomics and simplicity of use.
Each project is developed inside the R&D departments of each company, with the involvement of its own engineers and designers, as well as in collaboration with external prestigious industrial design studios and Italian and foreign academic research, specially focused on the use of new materials and technologies, made available by basic research.
The result is: products recognizable for their high aesthetics - with the features of each category of product - dependable, safe, easy to maintain and to use by different operators in the field.